Etoolio

GEO Auditor: Will AI Cite This Page?

Free GEO auditor. Enter a page URL and see how citable it is to AI answer engines like ChatGPT, Perplexity and Google AI Overviews: crawler access, server-rendered content, schema, answer structure and trust signals.

See your page the way an AI answer engine does

Search is splitting in two. Alongside the classic blue links, people now get answers from ChatGPT, Perplexity, Google AI Overviews and Claude, and those answers cite a handful of sources. Getting cited is the new front page. This free GEO auditor fetches your page the way an AI crawler would and scores how citable it is, then tells you exactly what is holding it back.

The six things it scores

  • AI crawler access: are GPTBot, ClaudeBot, PerplexityBot, OAI-SearchBot and Google-Extended allowed in your robots.txt? Block them and you are invisible to those engines.
  • Content in the HTML: most AI crawlers do not run JavaScript. If your text is rendered client-side, the crawler sees an empty page. The auditor measures how much real text is in the served HTML.
  • Structured data: schema.org markup (Article, FAQPage, HowTo) helps AI systems parse and trust your content.
  • Answer-unit structure: an H1, descriptive and question-style subheadings, lists and an FAQ. AI engines quote clear, self-contained answer units.
  • Trust signals: author markup and visible dates, which AI systems favour.
  • Basics: a well-sized title and meta description, and whether you publish an llms.txt.

What GEO is, and why it is different from SEO

GEO (Generative Engine Optimization), sometimes called AEO (Answer Engine Optimization), is optimising content so AI answer engines can find, understand and cite it. It builds on classic SEO but adds AI-specific factors. Two stand out: you must actually let AI crawlers in, and you must serve your content in the HTML rather than only in JavaScript, because that is what the crawlers can read. On top of that, content that is written as clear answer units, a direct answer first, then supporting detail in short chunks and lists, is far easier for a model to quote accurately.

How to use the report

  • Fix the red items first. A blocked crawler or JavaScript-only content are the two issues that can make a page invisible to AI, so they cost the most points.
  • Add structured data and structure. Article and FAQPage schema, question-style headings and lists move you from accessible to genuinely quotable.
  • Then win on substance. Once the technical blockers are gone, being cited comes down to relevance, quality and authority for the question at hand.

Good to know

The auditor reads the HTML your server returns, which is what most AI crawlers use, so a JavaScript-heavy page can score lower here than it looks in a browser. That gap is the point: it is what the crawler sees. A high score removes the technical blockers to being cited; it is guidance, not a guarantee. Pair it with the llms.txt generator and the AI crawler access checker to complete the picture.

Good to know

GEO Auditor: Will AI Cite This Page?, frequently asked questions

What does the GEO auditor check?

It fetches a page the way an AI crawler would and scores six things that decide whether AI answer engines can cite it: whether AI crawlers are allowed in robots.txt, whether the main content is in the server HTML (not JavaScript-only), whether there is schema.org structured data, whether the page has a clear answer-unit structure (headings, question-style subheadings, lists), trust signals like author and dates, and the basics (title, meta description, llms.txt). You get a 0 to 100 score with specific fixes.

What is GEO (Generative Engine Optimization)?

GEO, also called AEO (Answer Engine Optimization), is optimising your content so AI answer engines like ChatGPT, Perplexity, Google AI Overviews and Claude can find, understand and cite it. It overlaps with SEO but adds AI-specific factors: letting AI crawlers in, serving content in the HTML, using structured data, and writing clear, self-contained answer units that are easy to quote.

Why does 'content in the HTML' matter for AI?

Most AI crawlers do not run JavaScript. If your main content is rendered client-side by a framework, the crawler may see an almost empty page and have nothing to cite. The auditor measures how much real text is in the raw HTML, so you can tell whether your content is actually visible to AI systems.

How can I get cited by ChatGPT or Perplexity?

Make sure AI crawlers are not blocked in robots.txt, serve your content in the HTML, add Article and FAQPage schema, and structure the page as clear answer units: a direct answer up top, descriptive and question-style headings, short self-contained paragraphs, and lists. Those are exactly the signals this auditor scores, and the report tells you which to fix first.

Does a high score guarantee I will be cited?

No. The score measures technical citability, whether AI systems can access, parse and quote your page, which is necessary but not sufficient. Being cited also depends on your content's relevance, quality and authority for a given question. Treat the score as removing the technical blockers, then win on substance.

Does it work on JavaScript-heavy sites?

It reads the HTML your server returns, which is what most AI crawlers use. Pages that render mainly in the browser with JavaScript, or that block automated requests, may score lower here than they look in a browser, which is precisely the visibility gap the tool is designed to surface.

Is it free?

Yes, free with no signup. It fetches the public page and its robots.txt and llms.txt from our server to run the checks.